Organic SEO Consultant for Small Businesses

Elevating purpose-driven brands through strategy-led seo & website design.

Visibility isn’t a luxury—it’s a lifeline. Whether you’re a creative entrepreneur or a mission-driven organization, your work deserves to be seen, heard, and found online by the people who need it most.

At The SM Collective, I blend strategy, heart, and data-driven insights to help your website rise above the noise...so your impact isn’t just felt offline, but online too.

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This isn't your average SEO approach.

And I'm not your average SEO Consultant

No techy jargon, overcomplicated processes, or siloed implementation where you have no idea what was even done to optimize your site or if it’s performing well.

(Ugh, I’m cringing, too. Trust me, I’ve heard my fair share of SEO horror stories!)

There’s a lot of noise in the SEO world. Overpromises. Under-deliveries. Strategies that prioritize algorithms over people. And jargon that leaves you feeling more confused than confident.

This is a different kind of SEO experience. One that puts clarity and connection first—grounded in a transparent strategy that's aligned with your bigger picture and tailored to help you grow with purpose.

Whether you're trying to fill your client calendar or further your organization’s mission, I’ll help you build the kind of SEO foundation that supports your long-term goals and fuels meaningful growth.

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Hey, I'm Stepfanie—your strategic seo partner

And The organic SEO consultant that's going to transform your business

I specialize in helping creative entrepreneurs, nonprofit teams, and purpose-driven businesses get found by the people they’re meant to serve.

From interior designers and photographers to national advocacy organizations and paramedical tattoo artists restoring confidence after cancer—my clients all have one thing in common: they care deeply about the work they do, and they want to make a difference.

That’s where I come in. Through strategic, human-first SEO, I help you strengthen your visibility, support your mission, and grow your impact—sustainably and intentionally.

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As Seen In

Built for the dreamers, trailblazers, and impact-makers.

No more guessing games. No more wasted hours trying to “figure out SEO.” Just a strategic, guided approach designed to help your business show up for the right people at the right time—whether you’re growing your client base or expanding your reach.

Here’s how we can work together...

Done-For-You SEO

Comprehensive, full-service SEO that boosts your visibility, attracts aligned clients, and effortlessly drives sustainable business growth. Ideal for teams and solopreneurs who want to hand off SEO with confidence.

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White Label SEO

Perfect for designers, copywriters, and agencies looking to expand their services. Offer top-tier SEO to your clients under your brand—without the hassle of learning it yourself. I’ll handle the strategy, and you take the credit.

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Template Customization

Let’s make sure your site isn’t just beautiful—it’s built to get you seen. Whether you’re on Showit or Squarespace, we’ll customize your template into a showstopping website that effortlessly converts and reflects your brand.

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The Ultimate Blog Post Checklist for SEO

Before you publish your next (or maybe even your first!) blog post, you’ll want to make sure it’s optimized not only for Google, but your readers. That’s where the blog post checklist comes in!

To get the blog post checklist for SEO so you can create your next blog post with confidence and ease, enter your email below to get it delivered straight to your inbox—for free.

You're in! Good things are coming to your inbox!
Not ready to work 1:1 yet? no problem!

There’s more than one way to get your SEO in top-notch shape.

Working with an SEO consultant like me is just one way to level up your website’s visibility.

But it’s definitely not the only way.

Whether you’re ready to dive into DIY SEO, want a little guidance along the way, or prefer step-by-step support—I've got you covered no matter what stage you’re at.

The TSMC Blog

Your go-to resource for straightforward, no-fluff SEO tips and strategies. Whether you’re just starting out or looking to refine your existing strategy, the blog is packed with practical advice, easy-to-understand explanations, and step-by-step guides to help you grow your visibility.

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Keyword Mapping Template

Ready to take the guesswork out of keyword research? My Keyword Mapping Template is your plug-and-play solution to organizing and prioritizing your keywords like a pro. It’s perfect for anyone wanting to build a strong SEO foundation without feeling overwhelmed.

*COMING SOON!*

The SEO Blueprint®

Where learning SEO meets the support of an interactive community and the security of an expert SEO consultant in your back pocket at all times. Ya, it doesn’t get much better than this.

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The Organic SEO Consultant You've Been Looking For

Ready to rise above the noise?

The right people are already out there searching for what you offer—SEO is just the matchmaker that makes sure they actually find you. And the best part? It doesn’t have to be overcomplicated, boring, or stressful.

Your work deserves more than just visibility; it deserves to be discovered by the right people. Let’s make sure your website is working for your business and with your mission.

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