The TSMC Blog
Website Design & SEO Services
Showit Template Shop
Weekly Marketing Newsletter
Meet The Designer
My Favorite Tools & Resources
The SEO Blueprint Course™
Custom Showit Website
Showit Template Customization
Showit Website Development
Mobile Showit Website Development
White Label SEO Services
You’ve probably heard the terms web design and web development (or web designer and web developer) tossed around interchangeably. The truth is, they are two (2) completely different components of a website – and typically two (2) different roles. Not all web designers are developers, and not all web developers are designers.
Here at The SM Collective, I’m skilled in web design AND web development so I do wear both hats. This allows me to elevate the client experience, providing a streamlined and complete website experience. Both web design and web development are essential in their own right and we’re here to break down their differences.
Web design focuses on designing the layout of each page of a website. Web design also focuses on the flow of the website as a whole, anticipating how a user will navigate through and between each page. Web designers must keep UX (user experience) in mind throughout the entire web design process because after all, a website should be more than just beautiful.
Web designers are the ones who create the visual layout of the website. They focus on what users see when they land on the website – the layout, images, call-to-action-buttons, etc. A good web designer also ensures the design of the website is in line with the companies brand style guide. There are a few different types of web designer roles…
A UI designer specializes in the visual elements of the site, essentially the pretty stuff. They ensure the website is attractive and on-brand, and also anticipate a user’s natural flow through the website to ensure the layout is smooth and seamless from a navigation standpoint.
A UX designer specializes in the user experience, ensuring the website design is engaging and keeps visitors on the site as long as possible (which benefits SEO).
This combines the responsibilities of a UI designer and UX designer, making them the jack of all trades (hint: that’s us!). They are skilled at not only creating a visually appealing website but one that is easy to use from the user’s perspective.
Web developers are the ones that take the design and make it real, bringing the design to life through code. Web developers also ensure a website is responsive so that no matter the device or screen size, a user will have a seamless experience with the website. There are a few different types of web developer roles…
A full-stack developer is knowledgeable in all aspects of websites (and really, really smart). They can develop both client-facing and server software and are experts in every type of website code. Full-stack developers are skilled in both front-end and back-end development as well.
Your website is the digital home for your business and brand. On the web design side, you want your website to be visually appealing and easy to navigate. You want people to feel something when they land on their website and be pulled in. On the web development side, you want your website to be unique while staying on brand. You want to ensure all components of the website are talking to each other seamlessly and that your site experience is top-notch no matter what device or screen size a website visitor is using.
Here at The SM Collective, we wear both the web design and web development hats. This allows us to elevate our client experience, providing a streamlined and complete website experience.
Are you ready to elevate your brand and amplify your visibility online? We’re here to bring your brand to life – through Squarespace web design and web development of course! We can’t wait to collaborate with you!
Did you love this post? Share it!
Through strategic Showit website design and done-for-you search engine optimization, I work with innovative and creative business owners like you to build magazine-worthy websites that effortlessly attract your ideal client—so much so that they’ll never want to leave.
Get to know me