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Search engine optimization (SEO) is an essential part of any successful marketing strategy. Thanks to free tools like Google Search Console, it is easy to monitor and optimize your Squarespace website to rank higher in search engine results pages (SERPs).
I’ve set the foundation of SEO terms you need to know and did an introduction to the basics of Google Search Console. Now, I’m diving into how you can easily connect and verify your Squarespace website with Google Search Console. Don’t worry, it is a very simple process and not overwhelming – even for the SEO beginner.
So without further ado, here’s a step-by-step guide on how to connect and verify your Squarespace website with Google Search Console to improve your SEO strategy.
To recap, Google Search Console is a free tool from Google, formerly known as Google Webmasters Tools. Google Search Console allows you to track the performance of your website on Google and in Google search results. The data and search query results provided from Google Search Console allow you to tweak and optimize your SEO strategy to continually improve your search result rankings. Google Search Console also confirms that Google can find your website and is done so by easily submitting your sitemap to be crawled.
Connecting and verifying your Squarespace website with Google Search console takes just a few steps. Before I dive into that, there are a few things you want to ensure are in place on your Squarespace website…
There are a few simple ways that you can connect your Squarespace website to Google Search Console. No method is better than the other, it comes down to personal preference.
Once your Squarespace website is fully prepped, it is now time to connect to your Google Search Console account! For this first option, we’re going to start off in the analytics tab of your Squarespace dashboard.
This method can take up to 72-hours to fully connect and see data pulled into both Squarespace and Google Search Console.
For this second option, you’ll be connecting directly through Squarespace again and we’ll be heading to the Connected Accounts section.
How easy was that?! Again, you’ll want to wait up to 72-hours to see data pulled into the Search Keywords section of your Squarespace analytics and in Google Search Console.
Now that you’ve connected your Squarespace site to Google Search Console, it is time to add your sitemap. Submitting your sitemap allows Google to see every page on your website that is available for the public to view and access, including URLs and image metadata.
You’ve connected your Squarespace website to Google Search Console, added your sitemap, and now it is time to request indexing of your site. Indexing is essentially a nice way to tell Google to add your site to search results.
There you have it – you’ve connected your Squarespace website with Google Search Console! This free tool will be incredibly valuable as you execute and optimize your website SEO strategy. Have specific questions on any of these processes?
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Through strategic Showit website design and done-for-you search engine optimization, I work with innovative and creative business owners like you to build magazine-worthy websites that effortlessly attract your ideal client—so much so that they’ll never want to leave.
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